Not in Paris
The Fabricant for HIGHSNOBIETY
Not in Paris is Highsnobiety's flagship event celebrating fashion, culture, and tech. For the 2023 edition, The Fabricant collaborated to create digital fashion collectibles, featuring three digital versions of a Varsity Jacket, available as NFTs with an AR filter.
As Content Director, Anna developed the creative concept, directed the design team, and ensured smooth project execution by setting milestones and deadlines. This campaign was a standout, merging physical and digital fashion in an innovative way.
Visit the website
As Content Director, Anna developed the creative concept, directed the design team, and ensured smooth project execution by setting milestones and deadlines. This campaign was a standout, merging physical and digital fashion in an innovative way.
Visit the website
The Fabricant